High Quality Content by WIKIPEDIA articles! Award Theatre (also known by its full title, Schaefer Award Theatre) was a recurring television showcase of major first-run motion pictures aired between 1959 and 1968, and revived briefly in 1970. In New York City, the program ran primarily on WCBS-TV (Channel 2), except for two occasions in 1970 when it was shown on WNBC-TV (Channel 4). This special series was sponsored by Schaefer Beer, and each film run under this banner was shown with only four...
High Quality Content by WIKIPEDIA articles! Award Theatre (also known by its full title, Schaefer Award Theatre) was a recurring television showcase of major first-run motion pictures aired between 1959 and 1968, and revived briefly in 1970. In New York City, the program ran primarily on WCBS-TV (Channel 2), except for two occasions in 1970 when it was shown on WNBC-TV (Channel 4). This special series was sponsored by Schaefer Beer, and each film run under this banner was shown with only four commercial interruptions. On WCBS-TV, this show was aired in place of their usual late-night umbrella, The Late Show, while the two WNBC-TV airings in 1970 were shown in place of that station`s late-night weekend movie show, Sunday Film Festival.
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