книги Компьютеры и Интернет Программирование Методология

Business Cards as Communication. A semiotic study of how and what generic business cards communicate

Код 894363

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Аннотация к книге "Business Cards as Communication. A semiotic study of how and what generic business cards communicate"

As a long-standing form of business communication, business cards remain a highly viable communications tool. This is particularly evident in business settings where cards serve several functions, ranging from introductory/identification mechanism to reference tool to marketing medium. The information gathered during the course of this study was used to determine how and what business cards communicate as well as to ascertain future viability in light of advancing technology and electronics. In...

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Издательство: Книга по требованию
Дата выхода: июль 2011
ISBN: 978-3-6391-6732-0
Объём: 120 страниц
Масса: 203 г
Размеры(высота, ширина, толщина), см: 23 x 16 x 1

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