книги Культура, искусство, публицистика, музыка Искусство Архитектура

Gender and the language of Advertising. A Sociolinguistic Analysis of Women’s Representation in British and Moroccan Magazine Advertisements

Код 915521

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Аннотация к книге "Gender and the language of Advertising. A Sociolinguistic Analysis of Women’s Representation in British and Moroccan Magazine Advertisements"

Gender portrayals have known significant changes in print advertising over the last decades, but gender stereotypes remain widely controversial in the world of advertising nowadays. The verbal and visual language of advertising may reflect a nation’s culture, customs and the ways in which men and women think and interact. Therefore, one of the main objectives of this study is to understand how advertisements affect and influence the culturally gendered stereotypes so as to satisfy the norms of...

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Издательство: Книга по требованию
Дата выхода: июль 2011
ISBN: 978-3-6392-3332-2
Объём: 108 страниц
Масса: 184 г
Размеры(высота, ширина, толщина), см: 23 x 16 x 1

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