книги Культура, искусство, публицистика, музыка Искусство Танец, хореография, балет

The Role of the In-House Industrial Designers in the Turkish Industry. Perceptions of Manufacturers and Designers

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Аннотация к книге "The Role of the In-House Industrial Designers in the Turkish Industry. Perceptions of Manufacturers and Designers"

Turkish industry is a developing industry with stimuli like the European Union and the global market. These stimuli push the industry towards quality products, branding, innovation and creativity. Turkish industry needs to re-evaluate the new product development process by including factors such as innovation, competitive advantage, branding, corporate identity, technological improvement and include the industrial designer in the product development process. With the development efforts in...

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Издательство: Книга по требованию
Дата выхода: июль 2011
ISBN: 978-3-6391-8409-9
Объём: 140 страниц
Масса: 233 г
Размеры(высота, ширина, толщина), см: 23 x 16 x 1

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