What is a meatball sundae? It`s something messy, disgusting and ineffective, the result of combining two perfectly good things that don`t go together. Meatballs are the basic staples, the things people need, the stuff that used to be marketed quite well with TV and other mass market techniques. The topping is new marketing: MySpace, websites, YouTube, and all of the magic that CEOs wish would shine atop their companies. The problem? New marketing is lousy at selling meatballs. When confronted with the myriad opportunities presented by new marketing, people usually ask `How can we make this stuff work for us?` This, as Seth Godin explains in his remarkable new book, is exactly the wrong question. Mapping out 14 trends that are completely...
ISBN: 978-0-7499-2948-0
Издательство:
АСТ/Астрель
Дата выхода: июль 2011
International scientists have come together to create a book on mechanosensitivity in cells and tissues. Mechanosensitivity, i.e. the specific response to mechanical stimulation, is common to a wide variety of cells in many different organisms ranging from bacteria to mammals. Mechanical stress can modulate physiological processes at the molecular, cellular, and systemic level. The primary target for mechanical stimulation is the plasma membrane of the cell, which can respond to variable physical stress with changes of the open probability of mechanosensitive ion channels. Thus, acting on ion channels in the plasma membrane, mechanical stress can elicit a multitude of biochemical processes inside a cell, both transient and long-lasting....
ISBN: 5-7695-2590-8
Издательство:
Академия
Дата выхода: февраль 2006
Meet Susannah Simon: she`s a typical teenage girl who just happens to be a oh, and she`s also dead-over-heels for Jesse - the sexiest spook ever! But can this girl get her ghost? In "Grave Doubts", Suze has to contend with fellow ghost-hunter, Paul Slater, who gives her a deadly ultimatum. Unless she dates him, he`ll send Jesse into the afterlife - for good. Paul may be totally hot, but Susannah Simon will not be bossed around. Let the games In "Heaven Sent", all Suze`s dreams have come true - she`s finally dating the most gorgeous ghost of all time, Jesse! But when her creepy admirer threatens to travel back in time and stop Jesse from dying, Suze is distraught. Will her new boyfriend choose life or love?
ISBN: 978-0-330-51952-6
Издательство:
Picador
Дата выхода: август 2011
Dora s cool cousin Diego can talk to animals and rescues them when they re in danger. But when Baby Jaguar cries for help, can Diego rescue him in time? Full color.
These bright home learning books are designed to appeal to both children and parents alike, with exercises extensively researched by educational specialists and fun stickers to reward progress. The titles have been attractively designed with full-colour insides and up-to-date content, which will strengthen the series’ track record of success. I Can Learn allows for lots of practice in the core subjects of Maths or English, building children’s confidence in the important primary years.
ISBN: 978-1-4052-4489-3
Издательство:
Egmont Books Ltd
Дата выхода: октябрь 2011
These bright home learning books are designed to appeal to both children and parents alike, with exercises extensively researched by educational specialists and fun stickers to reward progress. The titles have been attractively designed with full-colour insides and up-to-date content, which will strengthen the series’ track record of success. I Can Learn allows for lots of practice in the core subjects of Maths or English, building children’s confidence in the important primary years.
ISBN: 978-1-4052-4485-5
Издательство:
Egmont Books Ltd
Дата выхода: октябрь 2011
These bright home learning books are designed to appeal to both children and parents alike, with exercises extensively researched by educational specialists and fun stickers to reward progress. The titles have been attractively designed with full-colour insides and up-to-date content, which will strengthen the series’ track record of success. I Can Learn allows for lots of practice in the core subjects of Maths or English, building children’s confidence in the important primary years.
ISBN: 978-1-4052-4486-2
Издательство:
Egmont Books Ltd
Дата выхода: октябрь 2011
These bright home learning books are designed to appeal to both children and parents alike, with exercises extensively researched by educational specialists and fun stickers to reward progress. The titles have been attractively designed with full-colour insides and up-to-date content, which will strengthen the series’ track record of success. I Can Learn allows for lots of practice in the core subjects of Maths or English, building children’s confidence in the important primary years.
ISBN: 978-1-4052-4487-9
Издательство:
Egmont Books Ltd
Дата выхода: декабрь 2011
These bright home learning books are designed to appeal to both children and parents alike, with exercises extensively researched by educational specialists and fun stickers to reward progress. The titles have been attractively designed with full-colour insides and up-to-date content, which will strengthen the series’ track record of success. I Can Learn allows for lots of practice in the core subjects of Maths or English, building children’s confidence in the important primary years.
ISBN: 978-1-4052-4488-6
Издательство:
Egmont Books Ltd
Дата выхода: октябрь 2011
These bright home learning books are designed to appeal to both children and parents alike, with exercises extensively researched by educational specialists and fun stickers to reward progress. The titles have been attractively designed with full-colour insides and up-to-date content, which will strengthen the series’ track record of success. I Can Learn allows for lots of practice in the core subjects of Maths or English, building children’s confidence in the important primary years.
ISBN: 978-1-4052-4490-9
Издательство:
Egmont Books Ltd
Дата выхода: декабрь 2011
Getting into Bluegrass Mandolin is specifically designed to quickly and simply show you how to play bluegrass mandolin. It teaches everything youll need to know including: chords (both open and bluegrass chop variety), rhythm, single-note playing, double stops, fiddle tunes, playing in all keys (transposing from one key to another), playing backup, introductions or kickoffs, and tremolo. Lessons use classic bluegrass songs and tunes to help you build a great bluegrass repertoire as you learn. All songs and examples from the book are recorded at both slow and regular speeds on the CD. Written in standard notation and tablature.
An attractive and innovative four-level course for lower-secondary students. The Teacher`s Resource Pack provides photocopiable tests, extra activities and drills. Extra support is available online in the form of grammar worksheets, Portfolio Builders, EAL support and graded Infoquests with accompanying worksheets. A Teacher`s Book containing teacher`s notes, easy extension ideas, answer keys and tapscripts is available separately.
ISBN: 978-0-521-61442-9
Издательство:
Cambridge
Дата выхода: июль 2011
An attractive and innovative four-level course for lower-secondary students. The Teacher`s Resource Pack provides photocopiable tests, extra activities and drills. Extra support is available online in the form of grammar worksheets, Portfolio Builders, EAL support and graded Infoquests with accompanying worksheets. A Teacher`s Book containing teacher`s notes, easy extension ideas, answer keys and tapscripts is available separately.
ISBN: 978-0-521-61436-8
Издательство:
Cambridge
Дата выхода: июль 2011
An attractive and innovative four-level course for lower-secondary students. The Teacher`s Resource Pack provides photocopiable tests, extra activities and drills. Extra support is available online in the form of grammar worksheets, Portfolio Builders, EAL support and graded Infoquests with accompanying worksheets. A Teacher`s Book containing teacher`s notes, easy extension ideas, answer keys and tapscripts is available separately.
ISBN: 978-0-521-61430-6
Издательство:
Cambridge
Дата выхода: июль 2011
Messages is a four-level course for lower-secondary students. Each level contains 6 modules of 2 units, each divided into 3 manageable steps. Clear aims and outcomes for each step mean students can put what they learn into practice immediately.
ISBN: 978-0-521-61429-0
Издательство:
Cambridge
Дата выхода: август 2011
Messages is a four-level course for lower-secondary students. Each level contains 6 modules of 2 units, each divided into 3 manageable steps. Clear aims and outcomes for each step mean students can put what they learn into practice immediately.
ISBN: 978-0-521-61425-2
Издательство:
Cambridge
Дата выхода: июль 2011
Messages is a four-level course for lower-secondary students. Each level contains 6 modules of 2 units, each divided into 3 manageable steps. Clear aims and outcomes for each step mean students can put what they learn into practice immediately.
ISBN: 978-0-521-61441-2
Издательство:
Cambridge
Дата выхода: июль 2011
Messages is a four-level course for lower-secondary students. Each level contains 6 modules of 2 units, each divided into 3 manageable steps. Clear aims and outcomes for each step mean students can put what they learn into practice immediately.
ISBN: 978-0-521-61435-1
Издательство:
Cambridge
Дата выхода: июль 2011
An attractive and innovative four-level course for lower-secondary students. The Teacher`s Resource Pack provides photocopiable tests, extra activities and drills. Extra support is available online in the form of grammar worksheets, Portfolio Builders, EAL support and graded Infoquests with accompanying worksheets. A Teacher`s Book containing teacher`s notes, easy extension ideas, answer keys and tapscripts is available separately.
ISBN: 978-0-521-61426-9
Издательство:
Cambridge
Дата выхода: июль 2011
From its earliest days Metropolitan Home magazine grew into the standard bearer for contemporary home design in the US and became an active participant in reshaping the way Americans live. Always on the forefront of new trends, yet never elevating fashion over substantive style, Met Home championed creative re-use of old buildings, the opening up of homes to light, the reinvention of mid-century modernism, the green revolution in architecture, and the new big mix in interior decoration. Many of the designers and architects featured in its pages went on to become household names and leaders of the design profession. A favorite annual issue known as the Design 100 honored superlative invention and creativity in international design....
The name of every Parisian metro station tells a story. In "Metrostop Paris" Gregor Dallas recounts a series of extraordinary but true tales about the city as he leads his readers around the metro. Both the armchair traveller and the visitor will enjoy an illuminating journey in the company of a compelling storyteller and veteran of the city. The book includes visits to Paris catacombs at Hells Gate, the literary cafs and old jazz cellars of Montparnasse and Saint-Germain-des-Prs and the seventeenth-century alleys of the Marais, along with trips to the Palais-Royal at the time of the Revolution and the world of opera during Claude Debussy`s lifetime. Through the eyes of the existentialist philosopher Jean-Paul Sartre, Dallas describes...
ISBN: 978-0-7195-6063-7
Издательство:
Hodder & Stoughton
Дата выхода: июль 2011